Question 1

What do I need to get started?

Accepted Answer

A Google Ads account with some recent ad spend and conversion tracking configured. You'll need admin or standard access to authorise the connection. The whole process takes under two minutes. Accounts with very little data (zero spend in the last 30 days, or all campaigns paused) are flagged before reporting begins.

Question 2

Is there a free trial?

Accepted Answer

The free pre-audit is your trial. Run a 25-point health check on your account, see your initial score, and get a projected grade after first-round fixes. If you like what you see, upgrade to Accountability ($49/month) for reports and tracking, or Action ($149/month) for VIA sessions and execution.

Question 3

Can I cancel anytime?

Accepted Answer

Yes. No lock-in contracts. Cancel anytime via your dashboard or by emailing support@viacmo.com.au — cancellation takes effect at the end of your current billing period and you keep full access until then. After cancellation, your account and reports become inaccessible. Your data is retained as-is for 90 days so you can reactivate without losing your baseline. After 90 days, we de-identify or aggregate it — reactivating after that means starting a new baseline. Export anything you want to keep before the period ends. Full detail is in our Privacy Policy.

Question 4

How do I manage my subscription or billing?

Accepted Answer

Log into your viaCMO dashboard and navigate to Settings > Billing. You can update payment methods, view invoices, change plans, or cancel your subscription.

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